research_only

A Study of Michigan Farm Bureau's Publication: Rural Living

Authors

Abstract

The purpose of this study was to evaluate the effectiveness of various communication vehicles of the Michigan Farm Bureau's (MFB) information and public relations division.

Keywords:

How to Cite: Bernstein,, J. , Doyle, M. V. & Davis, D. T. (1986) “A Study of Michigan Farm Bureau's Publication: Rural Living”, Journal of Applied Communications. 69(1). doi: https://doi.org/10.4148/1051-0834.1603