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It Takes Merchandising To Tell the Science Story

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Abstract

The British Broadcasting Corporation called a USDA research leader in Peoria - yes, Peoria - Illinois, in September for information about plants that yield botanochemicals. (Papers from the National Agricultural Science Information Conference, Ames, Iowa.)

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How to Cite: Enlow, R. E. (1979) “It Takes Merchandising To Tell the Science Story”, Journal of Applied Communications. 62(4). doi: https://doi.org/10.4148/1051-0834.1883