research_brief

Farmers Read Wheat Newspaper Most in Winter

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Abstract

Many farm magazines tailor more of their editorial and advertising linage to appear in late fall and winter when farmers aren't busy with field work.

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How to Cite: Sperbeck, J. (1983) “Farmers Read Wheat Newspaper Most in Winter”, Journal of Applied Communications. 66(1). doi: https://doi.org/10.4148/1051-0834.1713