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Some Media Relations Success Stories

Author

• • John M. Sperbeck

Abstract

Twenty-nine faculty/staff members who work well with the news media were interviewed - the objective: to use their answers to help convince others to improve their news media work.

Keywords:

How to Cite: Sperbeck, J. M. (1997) “Some Media Relations Success Stories”, Journal of Applied Communications. 81(3). doi: https://doi.org/10.4148/1051-0834.1432